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Green mountains rise behind a small rocky headland in the bay, with a faint rainbow over the peaks.

About the journal

A love letter to a city by the sea

Just in Nha Trang introduces the city to visitors from around the world through photography, local stories, food and culture. No packages, no booking engine: just a well-made guide.

Nha Trang Bay on arrival, with a faint rainbow. Photo: bvi4092, CC BY 2.0

Our mission

Help people see Nha Trang the way it sees itself.

Nha Trang is one of Vietnam's best-known coastal cities, and also one of its most misunderstood. Many guides stop at the beach and the island tours. We think the real reason to come is everything around them: a fishing culture that still sets the city's clock, a thousand-year-old Cham temple that is still in use, and a food scene built on what came in on the boats that morning.

Just in Nha Trang is a destination journal. We publish guides to places, dishes, traditions and neighbourhoods, along with stories about everyday life here. Everything is written in plain English for international travellers, with a Vietnamese edition planned.

This site is an early edition. Some articles are sample editorial pieces and are marked as such until their practical details have been checked on the ground.

A woman in a conical hat stands with her back to the camera, looking over rooftops toward the sea.

How we work

  1. 01

    Local first

    We write about the city the way people who live here use it: the morning markets, the noodle stalls that are busy at six, the quiet beaches people go to on Sunday.

  2. 02

    Honest by default

    Nobody pays to appear in our guides. When we name a hotel or resort, it is because it helps you understand an area, and we say so.

  3. 03

    Slow travel

    Nha Trang rewards a few extra days. We would rather help you spend a morning well than tick off ten sights in an afternoon.

What you will find here

Questions, corrections or ideas for a story? Get in touch.

The sun rises through haze over a calm sea, with island silhouettes on the horizon.

The best hour in Nha Trang is the one before six in the morning.

The Letter from Nha Trang

Slow news from the coast, once a month.

New places and dishes, the festivals coming up, and the small things we noticed this month. Written for people planning a visit.